Idol Eyes Australia, The World’s Most Under Priced Baby Sunglasses
Welcome to Idol Eyes Australia
At Idol Eyes Australia we specialize in high quality sunglasses. Designed specifically to save the sight of your kids from harmful UV radiation. As well as making your kids look amazing due to our great selection of sunglasses.
Relax, your hunt for the world’s best baby and kids sunglasses just ended. You simply can not buy better sunglasses to protect your kids. Guaranteed. And we have checked them all.
Harmful kids sunglasses now flooding the market.
All world sunglasses standards no longer protect your children from extremely harmful TAC polarized sunglasses. So you need to be really careful. Watch the video so your kids don’t end up blind.
Polarized lenses the good and the really bad
Some good news. We know your precious little one needs quality sunglasses to prevent eye diseases. So please use our checklist to see if your kids sunglasses or the sunglasses you are about to buy will harm or help. It’s totally free to download and use. (You can find it on the WARNINGS page.
Check our low prices
Buy direct from the manufacturer and save at our online shop. We certainly do recommend you check out our low prices. Our prices on similar styles are often the same as or lower that those of our competitors inferior sunglasses. So you can save money without having to settle for second best for your kids.
Our free website mobile phone App 📱
If you find our website is to slow on your mobile phone. Then we do suggest using our free mobile app. There is no more waiting. Pages will load instantly.
Details: You can get the app now. It’s really easy and totally free.
When browsing our website on a mobile device. You will see an “Add Idol Eyes Australia” notice (at the bottom of the screen). Simply click the “Add” button to install our website App on your device.
Tip: Do refresh the pages occasionally. So you have the latest information.
Note: We do highly recommend that you view our website on a desktop computer. To benefit from all the additional functions. Not available on a phone or tablet.
Who made the world’s first & best baby sunglasses? 👶🕶️
Idol Eyes Australia made the world’s very first baby sunglasses in 1987. Then immediately followed that with Baby Wrapz. The first rubber framed sunglasses with a headband for babies. Before adding our world-famous Baby Wrapz 2. The very first convertible or interchangeable baby sunglasses. That actually grows with your baby and includes both headbands and temples (arms). Our rubber frames are super comfortable and virtually unbreakable. And then we only use A-grade impact resistant (PC) polycarbonate lenses. That give 100% UV protection. We also have many other world firsts. Like our new Premy Wrapz the world’s first premature or preemie baby sunglasses. And of course our legendary 3-year guarantee.
Why do we tell you, “Why is it so important for babies to wear sunglasses?” Because knowledge is power. With the following information. You can prevent what we know from happening to your children.
Why is it so important for babies to wear sunglasses?
Because currently 1 in 7 adults over 50 years old are legally blind in Australia. Worse still 70% of adults over 65 are legally blind and mainly from UV related eye diseases. (All these people were once some parents baby. So please don’t let this happen to your child.) We know this is totally preventable. Just by wearing good quality sunglasses from birth. Unfortunately similar statistics do occur in other countries. (A person is legally blind if they cannot see at six metres what someone with normal vision can see at 60 metres. Or if their field of vision is less than 20 degrees in diameter).
Today we fully understand just how important wearing good quality sunglasses is. Especially for babies from birth up until 10 years of age.
How this happens to young children
Firstly we know that between *2% and up to 5% of UV rays at 320nm do reach the retina of children under 9 years old. This occurs because babies are born with a limited number of chromophores in their eyes. Especially compared to adults. The chromophore is a part of the molecule that helps absorb harmful UV radiation. For those who are cynical or just interested. How can you tell if this is true. Simple, read the second paragraph on this page.
Secondly, none of these more dangerous UV rays reach the retina of older age groups. So wearing good quality sunglasses from birth is vital. *To find out more, please read our blog, The Reliable Truth, How UV damages eyes.
This is a very interesting read. “Paediatric Ocular Damage Related to Sunlight Exposure” from 2006. It explains exactly why babies and small kids need high quality sunglasses. We have highlighted some of the most important parts.
Idol Eyes Australia has a huge range of baby and kids sunglasses
We have sunglasses that do fit from premature baby up to late teens. Our online shop has more than 332 unique and individually different sunglasses. Consisting of different models, sizes, colours and lens variations. All from our top sellers so you can get the perfect sunglasses for your unique kids.
Our motivation has always been to help people stop losing their sight. So we have been making the world’s best baby and kids sunglasses since 1987. At really affordable prices. It is now up to you, do you care as much as us?
Idol Eyes Australia is truly committed to children’s eye-care world-wide.
Idol Eyes Australia is the No. 1 most trusted baby, toddler and kids sunglasses brand in the world. So we make these promises to every customer. Firstly, we will never compromise on quality because we know your child’s eyesight is worth it. Secondly, our sunglasses will always be affordable. So your child will be properly protected. Finally, the cute, trendy, awesome, spectacular or sporty “WOW” factors designed into every pair of Idol Eyes Australia sunglasses. Is our free bonus to make your kids look great.
Idol Eyes Australia quality tests all of our sunglasses 🕶️💯📝
Even before production commences. We stress test every part so we can be confident in our 3 year guarantee. Then we only use materials that will give you true value for money. Before finally testing our sunglasses to all world sunglasses standards.
Would you like to know what other test we do to our sunglasses. You can get all the facts in this blog: Our Sunglasses Testing Procedure Produces The Best Sunnies. You will be amazed.
Idol Eyes Australia – Sunglasses
- Comply with and exceed the:
- Australian / New Zealand Standard – AS/NZS 1067.1:2016
- European Standard – EN ISO 12312-1:2013+A1:2015
- CE Certification
- USA Standard – ANSI Z80.3-2018
- Korean standard – KC
- Japanese standard – Japan labeling law on sunglasses
- Plus all other countries
- have 100% UVA/B/C Protection
- use only A-grade impact resistant polycarbonate lenses
- G-15 lens colour, originally designed for the U.S. air force
- Sun glare protection and clarity with no colour distortion
- Safe for colour blind children
- Microfibre case included
- 3 year guarantee
- Accessories are available: cords, sports bands and our new semi hard case
WARNING, ATTENTION, 警告, WARNUNG, предупреждение, ADVARSEL
Due to the growing number of sunglasses and sunglasses standards WARNINGS we have moved these to their own dedicated page.
Firstly, do not miss these WARNINGS they will save your child’s eyesight.
⚠️🕶️ Dangerous kids sunglasses flooding the market. (the latest warning)
Then take a look at our blogs there are many interesting topics to help you prevent nasty eye diseases from affecting your kids.
Always avoid the following: 🕶️👎
If you really care about your child’s eye health you must avoid the following. To see the full details read our blogs.
- TAC lenses – plain and polarized. These are extremely soft lenses that will scratch and distort vision. Leading to blindness.
- UV coated lenses. The coatings will scratch off leaving no UV protection. Leading to blindness.
- UV 400 lenses stickers. Definitely not part of any world sunglasses standard. Normally used on cheap brands.
- CAT#4 lenses. Way too dark for everyday use. (Designed for skiing and must have side-shields)
- All lens colours except (G-15, neutral green). They distort colour and cause problems for colour blind kids.
Latest News 📰
Premy Wrapz Donor Fund – helping save premature babies eyesight. 🎁👓👁️
Small premature or preemie babies can suffer several serious eye diseases like Retinopathy of prematurity (ROP) which is the main cause of vision loss in children.
Idol Eyes Australia fully understands the need to protect the eyes of these vulnerable premature babies and recently made the commitment to invest in moulds to make Premy Wrapz sunnies a reality. (The only company in the world to do so).
Subsequently to further expand on this worthy cause we are now seeking donations that will only be used to reduce the price of our Premy Wrapz sunglasses. This will further help to save the sight of even more small premature babies. You can now make a donation on our donations page or alternatively at our online shop. We thank you on behalf of the recipients for your donation.
Donating your reward points to the Premy Wrapz donation fund
For those customers who wish to donate their reward points to the “Premy Wrapz donation fund” this is possible. Simply complete the donate my points form on the Premy Wrapz page. Unregistered guest customers can also donate their points. We thank you on behalf of the recipients for your donation.
New at Idol Eyes Australia online shop 🆕🛒
New Bio – Polycarbonate lenses
WOW!! The future has now arrived.
Our brand new bio lenses are really high tech. As well as being totally unique. They also have all the same great features as our traditional polycarbonate lenses. Like, true 100% UV protection. Plus they are also really tough so they will handle every day use by little people. Of course the real difference is these new lenses are made from an Eco-friendly plant based material. So they are indeed environmentally friendly. So they are truly green as well as being totally sustainable. Moreover by buying these lenses you surely will help to make this world a better place for all kids.
Earn points at our online shop – and Save 💯
You can now earn points with every purchase you make at our online shop. Registered accounts will earn 2 points for every dollar spent on products. And then use these points to save money on your next purchase. Note, it is totally free to join. Firstly you must have a registered account. This can be done either on the checkout page or instead on the my account page.
Unregistered customers can also shop online but we cannot securely store your points. So if you are an unregistered customer. Who has ordered from our online shop in the past and you wish to register please do so. Then let us know via this email: info@idoleyes.com.au. And we will then add your prior points to your account.
Idol Eyes Australia Gift Cards 🎁💳
Gift giving just got easier at our online shop. Idol Eyes Australia Gift Cards – from $10 to $1,000. Idol Eyes Australia Gift Cards are the perfect present for those fussy customers. Let’s face it sunglasses are as individual as people. And everyone has their own preferred style and colour. So let your loved ones choose their own sunglasses and make your life simple by buying one of our gift cards.
Gift Cards Buy Now $10.00 – $1,000.00
Interesting facts 🆗ℹ️
- How we measure our success. We know that selling one pair of sunglasses will help protect little eyes. But to truly protect eyes a child will need at least 3 or 4 pair as they grow from 0 to late teens. So true success is achieving repeat business. (meaning a customer is confident and happy with our products). Currently over 78% of Idol Eyes Australia customers return to buy a second pair or more.
- Visitors, customers and our competitors. From more than 149 countries per year visit our website.
- In Australia more than 1.2 million kids protect their eyes from UV related eye diseases. With Idol Eyes Australia sunglasses. Even more kids are protecting their eyes with Idol Eyes Australia sunglasses overseas. As we now export world-wide.